News, Thought Leadership and Events
See the latest from Whirlpool Corporation.
3 Ways to Increase the Value of Your Next Build
While mortgage rates have been at or near all-time lows recently, home prices continue to climb. The National Association of Realtors1 (NAR) estimates the annual median home price will…
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A Focus on Serenity and Expression: Unveiling Today’s Color Trends with Whirlpool Corporation’s Rebecca Goesling
Serenity and expression are taking center stage in 2021 when it comes to color and finish choices in the home, according to Whirlpool Corporation Advanced Color Finish Material Designer,…
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Whirlpool Corporation to Explore the Transformative Effect of Color During KBTribeChat
Color has the power to evoke emotions and can set the tone in a space. It can inspire cozy and calm vibes, or offer a bright and energetic aesthetic.…
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KitchenAid Ranks #3 on the 2021 Prophet Brand Relevance Index®
KitchenAid brand earned the third spot on the 2021 Prophet Brand Relevance Index®, a ranking of the most relevant global brands based on consumer feedback. Prophet’s Brand Relevance Index®…
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The new Whirlpool App is now available!
Whirlpool brand’s mobile app just got even better for 2021, with a completely new app on both Android and iOS devices. The team at Whirlpool Corporation’s flagship brand is…
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Concept Home in Phoenix Highlights Wellness
KB Home has unveiled a wellness concept home located at its Santolina at South Mountain community in Phoenix. Built in partnership with the Well Living Lab, the Well Living Lab Healthy Home…
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U.S. News & World Report’s 360 Reviews Names Innovations From Whirlpool Brand Among Best Washers and Dryers of 2021
BENTON HARBOR, MI – Whirlpool brand’s Top Load Washer with Quick Wash and Top Load Gas & Electric Dryers with Wrinkle Shield™ Plus have been recognized in U.S. News &…
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U.S. News & World Report’s 360 Reviews Names Innovation from Whirlpool Brand Among Best Refrigerators of 2021
BENTON HARBOR, MI (Feb. 12, 2021) – The Whirlpool Bottom-Freezer Refrigerator with SpillGuard™ Glass Shelves was recognized in U.S. News & World Report’s 360 Reviews inaugural roundup of best…
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KitchenAid brand’s new color of the year for 2021 couldn’t be more sweet
“By the end of 2018 the team knew they wanted to tell a story about connection and empathy for the 2021 Color of the Year,” said Jessica McConnell,…
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Whirlpool Corporation Releases 2020 Sustainability Report
Sustainability remains top of mind among today’s consumers, with the National Association of Home Builders (NAHB) reporting energy efficiency1 to be a primary driver in home buyer preferences. Whirlpool…
Read MoreUPCOMING EVENTS
Housing Leadership Summit
May 13-15, 2019
Dana Point, CA
PCBC
May 30-31, 2019
San Francisco, CA