2023 Kitchen & Laundry Trends Lookbook

The laundry room remains the most desirable feature¹ for prospective buyers, but they’re more interested in the design of the space than ever.

The laundry room doesn’t have to be boring! In fact, homeowners are loving the addition of fun design elements like bright and bold wallpaper² to bring more color into the space.

When it comes to flooring, classic patterns like herringbone³ in neutral shades remain a timeless yet elevated choice to tie the entire space together.

“Customers continue to “reinvent” the layout of their laundry rooms with stacking, combination washer-dryers, etc.” -Dylan Binkley, Director of Laundry Product Marketing at Whirlpool Corporation

Consumers are also re-evaluating the location of their laundry appliances for added convenience now that they’re more compact and quieter than ever.⁴

Standing washer-dryers or all-in-one solutions, like the Whirlpool^® 4.5 Cu. Ft. Ventless All In One Washer Dryer, can be tucked into closets, bathrooms or even bedrooms.

“Features that make laundry easier and faster continue to resonate most with consumers, such as hard-working specialized cycles and improved dryer filters that help homeowners better clean up after their pets.” -Dylan Binkley, Director of Laundry Product Marketing at Whirlpool Corporation

The Maytag^® Pet Pro System, for example, was designed specifically with pet parents in mind. The washer has the industry’s first pet hair filter that can remove up to 5X* more pet hair from clothes. In the dryer, the Pet Pro option lifts and traps loads of pet hair with an XL lint trap.

*Comparing Normal cycle with Pet Pro Filter and option to cycle using traditional agitator without Pet Pro Filter and option. Results will vary based on fabric and type of pet hair.