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TRADE CHANNEL

NEW Virtual Appliance Library

360-views turn you into a knowledge powerhouse.

FEATURED PRODUCT

Unveiling Maytag®
Pets Front Load
Laundry System

RECOGNITION

SlimTech Insulation
Technology Wins Fast Company® “Innovation by Design” Award

Whirlpool Pro

The ultimate source for trade professionals.

PERSONALIZE YOUR EXPERIENCE

TRADE CHANNEL

NEW Virtual Appliance Library

360-views turn you into a knowledge powerhouse.

FEATURED PRODUCT

Unveiling Maytag® Pets Front Load
Laundry

RECOGNITION

SlimTech Insulation Technology Wins Fast Company® “Innovation by Design” Award

Whirlpool Pro

The ultimate source for trade professionals.

PERSONALIZE YOUR EXPERIENCE

Whirlpool Pro is your one stop for tools and resources to help you satisfy customer needs and build your business.

Whirlpool Pro is your one stop for tools and resources to help you satisfy customer needs and build your business.

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Builders’ Appliance Guide

Builders’ Appliance Guide

The 2024 Builders Appliance Guide details our product and service offerings for your projects — all designed with specific target buyers and tenants in mind, to help you achieve your business goals.

The 2024 Builders Appliance Guide details our product and service offerings for your projects — all designed with specific target buyers and tenants in mind, to help you achieve your business goals.

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2024 Kitchen & Laundry Trend Forecast

2024 Kitchen & Laundry Trend Forecast

At Whirlpool Corporation, we always like to keep our finger on the pulse of what’s new and next. See what has been trending in kitchens and laundry rooms in 2024.

At Whirlpool Corporation, we always like to keep our finger on the pulse of what’s new and next. See what has been trending in kitchens and laundry rooms in 2024.

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2023 Sustainability Report

2023 Sustainability Report

The report highlights company progress against emissions reductions goals, sustainable innovation and investment in people and communities.

The report highlights company progress against emissions reductions goals, sustainable innovation and investment in people and communities.

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Why We Do It

Why We Do It

For over 113 years, Whirlpool Corporation has stood by our customers and their communities because, like you, we're trying to make life better. Making and servicing great appliances is only the beginning of our commitment to you.

For over 113 years, Whirlpool Corporation has stood by our customers and their communities because, like you, we're trying to make life better. Making and servicing great appliances is only the beginning of our commitment to you.

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